The American Society for Clinical Pathology (“ASCP”), a non-profit association dedicated to providing excellence in education, certification, and advocacy on behalf of patients, pathologists, and laboratory professionals (also referred to as “We”, “Us,” or “Our”), operates this website (“What’s My Next Site” or “Site”) and is committed to protecting the privacy and security of its online visitors. We are also extremely sensitive to family and educator concerns about children’s safety and information related to them. We want you to know about and understand the measures we have taken to keep the Site a safe and secure environment for everyone. This Privacy Statement tells you about the types of information we collect from you, how we collect that information from you, and how we use that information.
We encourage our visitors to read through and understand our Privacy Statement. We may update it from time to time to address new issues or reflect changes on our Site. Please refer to this Privacy Statement regularly. We reserve the right to revise this Privacy Statement at any time and such revisions shall be effectively immediately after We provide notice of the changes. We will post notice that the Privacy Statement has been amended by revising the “Last Updated” date at the bottom of this page. Your continued use of the Site will mean you accept those changes.
If you have any questions or concerns about the Privacy Statement, please:
a) E-mail us at: email@example.com.
b) Write to us at: American Society for Clinical Pathology, 33 W. Monroe, Suite 1600, Chicago, IL 60603 (Attention: General Counsel)
c) Call us at: (312) 541-4949.
What Information We collect and How We Use It
Information We collect. When you browse www.WhatsMyNext.org but do not otherwise interact with the Site, you browse anonymously. In that event, We will not collect personally identifiable information–such as your name and email address–as you browse.
To access certain features, however, We may ask you to become a registered user and provide certain personally identifiable information and without providing certain personally identifiable information, you may be unable to access certain options. For high school students, this personal information may include: your name, email address, grade in high school, name of high school, city, state, and favorite subjects. For teachers, this personal information may include your name, school name, school address, email address, phone number, and grades taught. We do not collect Social Security numbers. For a listing of the exact type of personal information that will be collected from you if you decide to become a registered user, please review the registration form at this link. We may use this information to, e.g., send you a welcoming email to verify your username and password, to send you a certificate upon successful completion of the “Lab Hero Challenge,” to provide website updates, and to better understand your needs and how we can improve the Site. In addition, we may use the information for analytics purposes (e.g., evaluating site usage patterns) so that we can gauge the effectiveness and improve the usefulness of the educational information on the Site.
Note that We encourage parents and guardians to supervise their teenagers’ use of the Internet. We recognize a special obligation to protect personal information obtained from children. For this reason, we do not knowingly request, collect or store any personal information from children who are under 13 years of age. We will not knowingly retain any personal information that is inadvertently included in a student’s email submission, if we learn that the student is under the age of 13.
Tracking activity on the Site. We track how the Site is used by both anonymous visitors and visitors who interact with the Site. One way we track is by using “cookies.” A cookie is a small file or string of text on the Site user’s computer that is used to aid Web navigation. Two types of cookies are commonly used. A session cookie is created by a website when that website is accessed; that type of cookie is automatically deleted by closing the Web browser. A persistent cookie is a cookie that is stored on the hard drive of the user’s computer for a period of time chosen by the website that sets the cookie, usually for a number of years, unless the user deletes it manually. This Privacy Statement distinguishes between short-lived cookies and long-lasting cookies. Short-lived cookies include all session cookies and those persistent cookies that are set to be stored for no more than one week. The Site may at times require users to accept short-lived cookies for the Site to function properly. Long-lasting cookies may be used on the Site to track visitor practices, help determine which Site features are most important, and guide editorial direction. Other long-lasting cookies may make it possible for the user to access the Site without requiring entry of a user name or password, allow the user to view different restricted areas of the site without re-registering, allow the user to personalize the Site for future use, and provide other features and benefits. Users who do not desire the functionality created by the long-lasting cookie can disable the long-lasting cookie function by disabling the long-lasting cookie function on their Web browser.
Cookies are required to access the registration-only sections of the Site. Cookies are essential for Site administration and security. Another way we track Site activity is by using transparent electronic images called “clear GIFs,” “Web bugs,” or “Web beacons” on the Site’s Web pages. These images count the number of users who visit that page from outside the Site or through email links. We do not use any of these electronic images to collect personally identifiable information. If, however, you have provided us with personally identifiable information, e.g., through a registration, We may associate this personally identifiable information with information gathered through these tracking technologies. This may allow Us to offer increased personalization and functionality.
How We use log files and aggregate information. We may track the total number of visitors to the Site, the number of visitors to each page of the Site, IP addresses, and the domain names of our users’ Internet Service Providers, and We may analyze these data for trends and statistics in the aggregate, but such information will be in aggregate form only and it will not contain personally identifiable data. Such aggregate information is not linked to any personally identifiable information that can identify any individual person. We may use aggregate information to analyze trends, administer the Site, track user movement, and gather broad demographic information for aggregate use. We may share this aggregate information with our sponsors and contracted vendors to assist Us in operating the Site and to enable them to better understand Our business.
How We use personal information. Once collected, We may use your personal information (except for your email address, the use of which is outlined below) for the following purposes:
- Ensure the Site is relevant to your needs
- Improve functionality of and educational content on the Site
- Communicate information regarding additional ASCP website updates and relevant event updates
How We use your email address. We may send educational or relational email messages to those users with whom we already have a relationship or who are registered users of the Site.
We may use your email address to communicate with you regarding ASCP updates that may be of interest to you unless you opt out of this program. You may choose to not receive email communications from ASCP by notifying us at: firstname.lastname@example.org.
When We hire vendors to deliver emails to you on Our behalf, they are under agreement and limited from using your email address for any other purpose.
When We send emails to you, We may be able to identify information about your email address, such as whether you can view graphic-rich HTML email. If your email address is HTML-enabled, We may choose to send you graphic-rich HTML email messages.
These email messages may contain “clear GIFs” or “Web beacons” to measure the offer’s effectiveness so We know how to serve you better. We do not collect personally identifiable information through “clear GIFs” or “Web beacons.”
With whom We many share information. We may share contact information with Our partners who may collaborate with us to improve the functionality of the Site or to expand the subject matter of the Site to encompass other disease states. In addition, we may occasionally hire companies to provide limited services on Our behalf, including, but not limited to, consulting services. We will only provide these companies the information they need to deliver the service. They are prohibited from using that information for any other purpose.
We may disclose your personal information if required to do so by law or in the good-faith belief that such action is necessary to: (a) conform to legal requirements or comply with legal process; (b) protect and defend Our rights or property; or (c) protect the personal safety of Our personnel or members of the public in urgent circumstances.
Children under the age of 13. The Site is intended for educators and high school students. It is not intended for children under the age of 13. We do not knowingly solicit data online from children under the age of 13. Should you believe that a child under the age of 13 of whom you are a parent or guardian has registered or should you desire to delete all personally identifiable information relating to your child who is between the ages of 13 and 18, please contact us at: email@example.com and we will make reasonable efforts to delete the personally identifiable information related to such minors.
How We Safeguard Information – Site Security Features
Information security. We implement security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. We restrict access to personal information to Our business partners who may need to know that information in order to operate, develop or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
SSL technology and how you benefit from it. We realize the importance of security, so we’ve taken a number of steps to enhance the protection of information sent to or from the Site over the Internet. First, we require that a “secure session” be established, using Secure Socket Layer (SSL) technology. This is done any time you supply or access information in one of our secure online areas.
SSL technology creates a private conversation that only your computer and the Site systems can understand. The SSL technology encodes information as it is being sent over the Internet between your computer and the Site, helping to ensure that the transmitted information remains confidential.
No guarantee. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. Accordingly, and despite our efforts, We cannot guarantee or warrant the security of any information you transmit to us, or to or from the Site.
How You Can Access and Change Information
We are committed to respecting your right to access and correct your personal information. If you are a registered user of the Site, you may review and update your information by contacting Our customer service at (800) 267-2727 or by email at firstname.lastname@example.org. If you have any questions about this online Privacy Statement or the information practices at the Site, you may contact Our customer service at (800) 267-2727 or by email at email@example.com.
Last updated October 2015